Welcome to our blogs :)

Welcome to our blogs :)

Magazine cover titled "The Exordian" with headlines on Gen AI, TikTok, and media value. Features an image of a Guinness advertisement in Sydney.

Enjoy the reads, we talk about everything that we’re seeing in the industry and beyond. If you would like to contribute, reach out below!

Carlo Scaglia Carlo Scaglia

The Exordian: March Edition

Explore how generative AI is reshaping creativity, the TikTok ban’s global ripple effects, and why human-made content is the secret weapon for brands in 2025.

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Carlo Scaglia Carlo Scaglia

The Exordian: February Edition

Explore how Arc’teryx and Salomon are leading the sportswear-to-streetwear movement, why pop-up stores are now cultural hubs, and how Burberry is reinventing tradition for a digital age.

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